Strabo is the brand who created the new electronic glasses to combat strabismus and amblyopia. The medical eye for a clear view into the future.
The visual discourse of the proposal for Strabo appears from the main function of the glasses (electronic) and the graphic representation of the eyeball (human). It is the outcome of merging the electronic eye solution and the more anatomical and humane part.
This proposal is formed by two elements, the isotype or graphic symbol and the logotype. This is due to the need for it to work in very small sizes, so the logotype has to be simple but powerful.
It will be recognized in the near future as Strabo’s own icon, creating an electronic, familiar, joyful and save graphic concept.